This explains why quantum physics is such a popular subject for popular scientists. There are devoted to its introduction, and many of these are excellent. Nevertheless, the majority of them present the subject either in exclusively conceptual terms that rely on everyday analogies, or by quickly drilling down to the underlying mathematical basis.
We have taken the whole fork. We have chosen a middle ground that presents the subject in a rigorous, logical fashion yet does so in simple and approachable terms. Analogies can be useful but can also mislead if carried too far. Conversely, mathematical formulas are concise and unambiguous, but the detail therein can obscure the bigger picture. We believe that only a combination of both elements can offer the necessary balance to provide an understanding that sticks.
Two additional elements make this unique. First, it aims to explain how quantum physics is relevant to our everyday lives since we all use it—whether we know it or not—over and over again every single day. What’s more, we present the development of quantum physics from a generally chronological perspective. Its rapid development, along with the brilliant characters that brought it about, makes for one of the most entrancing stories in the history of science.
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